Archive for March 21, 2013
If you have decided to use video marketing on your website, YouTube, or other distribution platforms, chances are you are in the market for a drtv agency, or infomercial production companies. While the search for the right infomercial companies can be overwhelming, there are a few things you can do to narrow down the pool to a shorter list of candidates.
Generally, the safest option is to select by recommendations,since a satisfied customer is testament to the quality and service a company provides. Also, another great option for selecting the great drtv agency is by comparing their previous work to the look you are going for. You may have seen videos that you like which are similar to what you want and be able to find out which infomercial production company produced it.
Online directories may list video production or informercial companies and related businesses and services. While you will still have to narrow down the pool this way, at least it is a solid place to start from.
In order to produce the best possible video for your company, a video production company really needs to understand your business,including your core values, how you brand your business, and your customer base. Experience in your industry is a great criteria to compare drtv companies.
Finally, review the sample work of the drtv agency. Thanks to advances in technology, you can probably see a video production company’s portfolio on their website. In any case they should be able to provide you with samples.Finding a drtv agency does not need to be difficult if you know where to look. Use word of mouth and online references, and compare portfolios.